Work History
Professional Experience
2014 - Present
Senior Communications Writer
Inland Empire Health Plan (IEHP)
Rancho Cucamonga, CA
I research and write marketing content (print, press releases, billboard, bus-sides, TV, radio, social media, email and text) for 1.6 million Medi-Cal, Medicare and Covered CA members (650K when I started), about 7000 contracted physicians and providers and nearly 400 brokers.
2012 - 2014
Senior Financial Writer
The Capital Group
Los Angeles, CA
Researched and wrote B2C print and digital marketing materials and white papers.
Topics for mutual funds, 529 savings, credit, taxes, retirement investments, interest rates, bonds, ETFs, cryptocurrency, and more.
2011 - 2012
Senior Writer, Business Marketing
Kaiser Permanente
Contract Position
Los Angeles, CA
Researched and wrote B2B print, digital, direct-mail marketing, B2C print, digital, and magazine ads, brochures, videos, and social media. Achievement: I wrote two print ads for the well-known 'Thrive' campaign.
2010 - 2011
Senior Writer, Financial Services
Harte-Hanks, Inc.
Contract Position/Remote
Mira Loma, CA
Researched and wrote direct-mail B2B and B2C marketing (print and digital) materials and campaign collateral for financial clients: mortgages, insurance, credit cards and other complex financial products in a variety of styles and for various target audiences.
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2006 - 2010
Senior Writer,
Lead Content Manager
Vantage Production, LLC
(Formerly UCG Publishing)
Remote Position
Red Bank, NJ
Developed white papers, case studies, executive communications, marketing, web and social media content, live events and webinars, and thought leadership pieces that showcased the organization's expertise and positioned it as an industry leader. Developed engaging articles and content for diverse audiences, resulting in increased readership and social media engagement.
2008 - 2010
Assistant Editor, Lead Writer
Strategic Directions, International
Arlington, VA
Researched, wrote and reviewed articles for grammar, spelling, punctuation, syntax, accuracy, and compliance with quality standards for Business Instrument Outlook, a large international subscription-based life sciences technology industry newsletter and website. Attended industry events to research stories, interview experts, network and learn about new and innovative technology and instruments to highlight later.
Education Background
2022-2023
UCLA Anderson School of Management
Accelerated Management Program
Los Angeles, Cal
An extensive general management and business program for working professionals offered by UCLA Anderson School of Management, one of the top global business schools. The one-year program is focused on covering management essentials for managers and executives.
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Achievement: My team won 1st Place in the school's annual Case Study Competition.
2001 - 2004
UCLA
BA in English (Creative Writing)
Los Angeles, CA
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Completed the two-year Creative Writing Program (15 students selected annually)
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2003 Vice Provost Award for Fiction
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2004 Vice Provost Award for Fiction
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2004 Poet Laureate Award Nomination
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Ruth Brill Award for Fiction
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2004 Powell Library WORDs Exhibit